Stay True Body Piercing in Newington building customer base across state and beyond

Published on Thursday, 16 June 2022 10:44
Written by Alexis Dascher and Tanajah Fryer 


NEWINGTON – Stay True Body Piercing owner Alexis Silva has been pleasantly surprised by how well the community has embraced his business. 

“They've been super welcoming,” he said. “The community especially seems to love it. It's kind of like a little hidden gem. I like it here. I wouldn't leave.”

Silva wasn’t sure a body piercing shop would have that kind of welcome, as he says there is a negative stigma on such businesses.

“I was surprised with how well they actually responded. At first, I didn't think they would take it too kindly. They've been nothing but welcoming and super friendly,” he said.

According to Silva, the shop offers ears, eyebrows, lips, tongues, nostrils and septum piercings. 

“We even do some intimate stuff. And if people have any special requests, we probably most likely know how to do it,” he said. “But essentially, if it's safe, and we know it'll heal, we'll do it.” 

Silva said piercings have become more accepted in society today. 

“Now everybody and their mother has piercings, you have your teachers, you have your own parents, and you have all ages from babies all the way up,” he said. “We have people that are like 80 years old coming in here just to get their earrings put back in and stuff. So yeah, the perception is definitely that it's turned for the better.”

Silva said being in the music industry introduced him to tattoos and piercings. From there, he began working at a local tattoo parlor. 

“I kind of fell in love with the piercing aspect of it,” he said. 

According to Silva, Connecticut needed a piercing-only studio focused on piercings and finding jewelry. 

“I wanted to offer safe piercings,” he said. “I didn’t want to use something you could be allergic to or something foreign that nobody even knows where it came from.”

Silva said he opened the shop in 2014 and brought it to Newington in 2019.

“It’s growing ever since and has been a hell of a ride,” he said. “It's been super fun.”

He said the shop is near the center of Connecticut, and people do not mind driving the distance.

“We even get people who drive from out of state, which is crazy to think about,” he said. “Right now, I’m fine with what I got.” 

Silva said that customers fear the discomfort the piercing can cause them but leave “super stoked.”

Stay True Body Piercing is located at 1068 Main St., Newington.

Posted in Newington Town Crier, Newington News on Thursday, 16 June 2022 10:44. Updated: Thursday, 16 June 2022 10:47.